Fantastic 4. the rise of the silver surfer.
The film marketing website for the silver surfer is an iteractive website promoting their new film. It is different to a billboard advert or a television edvert in that it gives you the opputunity to browse the site and look at what you want to. As well as it coming out before any adverts for the film itself.
It allows you to see the film sypnosis, and watch a very enigmatic trailer on the film, leaving you wanting more.
The film marketing website for the silver surfer is an iteractive website promoting their new film. It is different to a billboard advert or a television edvert in that it gives you the opputunity to browse the site and look at what you want to. As well as it coming out before any adverts for the film itself.
It allows you to see the film sypnosis, and watch a very enigmatic trailer on the film, leaving you wanting more.
The audience for the film and website is probably male teenagers and young adults, interested in comics, super heroes, action films and Jessica alba.
Institutions for the film are all at the bottom of the film, 2 recognisable institutions being MARVEL, the make of the comic that the film was created from. And 20th century fox, a huge film distributor.
The website has a very themed background and all the links are themed with metallic effects and sound effects as you click them, all adding to the effect and impact of this marketing website.
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